Senior Marketing Manager, Cleaning (m/f/d)

Vorwerk SE & Co. KG

Wuppertal

Vorwerk SE & Co. KG is a family-owned company founded in 1883 and based in Wuppertal. Vorwerk´s core business is the production and sale of innovative premium household appliances. The portfolio also consists of commercial cleaning, financing solutions as well as a venture capital company. Today, the globally active Vorwerk Group has around 11,000 employees in over 60 countries.

Your responsibilities:

Define product portfolio strategy together with other key stakeholders in Product Line Operation Team.
Contribute marketing and business insights to the development of new products, and to the continuous improvement of the existing product portfolio in Cleaning Division.
Support in developing sustainable business model for the Cleaning Division.
Define value proposition and marketing concept of the product to both advisors and customers.
Liaison with Vorwerk International and different markets for the creation of necessary marketing materials to support product launch and provide impulse to support sales growth
Support in the development of demo concepts and the creation of marketing materials for new products and the existing product portfolio, as well as the definition and rollout of product launch strategies

You offer us:

Higher education in Marketing, Sales or Product Management. Bachelor Degree is necessary.
Strong understanding of the internal environment - organization, culture, and governance, etc.
Multi-year experience in sales of a country organization and therefore deep knowledge of Direct Sales model and the needs of the advisors and sales organizations
Multi-year experience at divisional headquarters and a deep understanding of the priorities of the division and the way sales can be supported in the best possible way through central activities
Leadership – leading myself, my business, and others to create the most powerful impact for the organization
Team skills – strong communication and feedback skills and ability to create a positive team climate
Category knowledge – having a sound knowledge of the industry, its products, services, and sales model
Commercial awareness – ability to identify and contribute to the development of the business
Self-management – proven track record at managing and motivating oneself to achieve objectives
Strategic thinker with clear analytical mind
Team player and collaborator
Self-starter and willing to take decisions
People person – forming strong networks at all levels of the organisation
Energetic with a hands-on mentality
Building trustable environments for guiding through business model/organizational changes for the goal of serving the company´s interests and shareholder value
Language skills: English and German fluent – any additional language considered an advantage

We offer you:

Flexible working framework and 30 days of holiday
Possibility of mobile working within a defined framework
Attractive pension plan through several modules as well as the option of a time value account
Benefits of a family-owned company such as employee discounts, subsidy for childcare costs as well as tariff-oriented remuneration in accordance with the metal and electrical industry of NRW
Internal and external training opportunities
Extensive health benefits such as supplementary company health insurance, a wide range of fitness options and the possibility of on-site physiotherapy
Subsidized snacks and menus
Discounted Deutschland ticket and free parking directly at the workplace